In table second it shows us that 20% of the public who are 16+ which is still a really good percentage , this tells us that we need to be aiming our target audience at 16+ to get the highest market that we can . As well as this Drama has 19% of 16+ who consider it their favourite genre to watch . These two genres have both got high percentages so to mix them both together will target a bigger percentage of the audience which will be good for the market .
The third picture shows that 37% of the age 35 and under consider action their favourite film where as only 20% of women 35 and under consider action their favourite film . The percentage of men over 35 is 25% and women is 10% this shows us that the 35 and unders prefer action films so we should target it to 35 and unders . Although drama has a percentage of only 4% from the males of 35 and under and a percentage of 14% fir females aged 35 and under . This makes the target audience for age a little bit more difficult , so because of previous research from the pictures above i would put the film as a 16+ as that would target our main audiences .
In the fourth picture 62% males over 35 consider action their favourite film genre where as only 35% of women over 35 considered it their favourite film genre . Although 70% of women that are 35 and over enjoy watching drama where as only 54% of men over 35 enjoy watching the genre drama.This tells us to be targeting the genre more towards both males and females as their is a lot bigger interest in males for Action and a lot bigger target audience for Drama for the females so its a mix .
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